Tuesday, November 10, 2009

Press Release Tuesday - IndieHops

OK, normally I don't use press releases for non-Wisconsin stuff, but these guys seem genuine (they included a picture of themselves with the press release - how can they not be genuine?). Plus, given the craziness of the hop crops the past few years, it probably makes sense to add another supplier to your Rolodex.

------------START PRESS RELEASE------------------
We are pleased to announce the launch of our new business, Indie Hops, LLC.

Our mission is to supply 100% Oregon grown aroma hops to the craft beer industry. Everything we do will be driven by the need to serve craft brewers exclusively.

100% of our hops will be grown from acreage in the heart of the Willamette Valley, the finest terroir for aroma hops in the U.S. We will be working with heritage Oregon farmers who have a reputation for growing premium hops in a certified sustainable, Salmon Safe fashion. We are Oregon's first and only hop pellet milling operation.

We are dedicated to learning from you, no matter how big or small your brewery, the varieties hops you need and want. The craft beer movement today is strong, thanks to the relentless pursuit of quality beer by craft brewers. To insure further gains in market share, that spirit needs to carry through to suppliers of key brewing ingredients as well.

We at Indie Hops are committed to coaxing peak quality out of existing hop varieties, and investing in the future to introduce new aroma hops for craft brewers to further showcase your skills. And we'll do this using a sustainable, transparent and fair pricing structure.

Indie Hops is looking ahead. In our quest to bring to you new aroma hop cultivars, we are investing in collaborative breeding and fermentation research. We have pledged $1 million to establish the "OSU Aroma Hops Breeding Program Sponsored by Indie Hops" in Corvallis, Oregon. We are optimistic that in the next five years, we can deliver even more flavorful and aromatic hop varieties to your brew kettle.

We are also committed to organic hop production. In 2010, our farming partner Goschie Farms will be planting for us 20 acres of organic aroma hops. We are investing in the future to make organic hops a more viable option than they are today

We are mindful that most of you are locked into long term supply contracts. We hope that if new needs arise, or you're looking for a fresh start, you will consider Indie Hops - we are in it for the long haul. In the meantime, we'll be calling from time to time to learn more about your particular needs, as well as to keep you abreast of new developments on our research front.

Please take a look at our website at www.indiehops.com. Our phone number in Portland, Oregon is 503.452.4677 and our toll free number is 877.719.4677. We are excited to have a chance to earn your trust.

In Hop Pursuit,
Jim & Roger, Co-founders
Indie Hops, LLC
jim@indiehops.com & roger@indiehops.com

1 comment:

  1. Hello there,
    If it seems to good to be true it most often is!
    This is a Nike executive and a lawyer with no idea of what the hop market is about. Keep in mind most hop growers are 4th and 5th generation. It must be nice to be able to throw large amounts of cash at a idea they took from a small Oregon hop company


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